Why mobile matters

Technology is continually evolving and expanding communication channels. Mimeographed newsletters home moved to websites and emails. Now, your community is looking for information from your mobile app, on social media, through text, phone calls…the list is endless. More than anytime before, people are accessing your communication from their mobile devices. In the last 7 years, mobile traffic has gone up 222%.

If current trends continue, mobile device use is going to continue to overtake desktop use. As a result, any successful communication strategy should make sure mobile communication tools provide the foundation for communication.

Reach your audience, from staff, to families, to students, where they already are: on their mobile devices.

Why mobile first?

When you are preparing your communication strategy, it is important to evaluate where most of your users will be getting their information. Where do your users go first for information? By starting with mobile communication first, you will be reaching the majority of your audience from where they want to receive information: their phone.

SchoolInfo products are built on a content management system that was designed with a mobile-first philosophy. What does that mean? Mobile first design starts from the smallest screen—phones—making sure content is easily accessed from those devices. It also means that the tools and functionality built into mobile devices are fully utilized. This includes targeted or group push notifications, a newsfeed that can be personalized by the user, calendars, social media integration, secure conversations, quick links, and more.

As everything is managed from the same system, our customers can utilize the same content to create their mobile app, update their website, and send mass notification messages.

The end result of a mobile-first strategy is a safe and consistent message across all channels, all managed from one place.

Why mobile matters

Technology is continually evolving and expanding communication channels. Mimeographed newsletters home moved to websites and emails. Now, your community is looking for information from your mobile app, on social media, through text, phone calls…the list is endless. More than anytime before, people are accessing your communication from their mobile devices. In the last 7 years, mobile traffic has gone up 222%. If current trends continue, mobile device use is going to continue to overtake desktop use. As a result, any successful communication strategy should make sure mobile communication tools provide the foundation for communication. Reach your audience, from staff, to families, to students, where they already are: on their mobile devices.

Get started with mobile

Why should a mobile app be the center component of any communications strategy? With an app from SchoolInfoApp, you have a mobile content management system to manage the information you need to share. This includes targeted or group push notifications, a newsfeed that can be personalized by the user, calendars, social media integration, secure conversations, quick links and more.

Make sure your communication strategy will meet the needs of your community. Make it mobile first!